MANAGEMENT PRINCIPLES we follow: -  Architecture first -  Iterative - Lifecycle Process of development -  Component-based build up -  Model-based notation -  Demo-based proving of modules -  Total quality assurance ARCHITECTURE CONCEPTS we ensure: -  Design first and code later -  Plan, control and monitor incremental testing -  Concurrent documentation -  Involvement of the customer DEVELOPMENT CULTURE we practice: -  No problem is assumed simple -  A balanced team can make IT simple -  Open communication -  Attention to detail -  Pragmatic approach